Ichha campaign launch at Kolkata

Jadavpur University is one of Kolkata’s oldest universities. On 28th August 2012, Click Rights: For the Girl Child, Kolkata chapter was launched here.  This 40 day nationwide photography campaign is a CRY initiative. Through this campaign CRY is advocating every girl child’s ‘Ichha’ or desire to go to school and get an education. The campaign aims at encouraging people to take an active stand for every girl child by uploading her pictures on cry.org/ichha

The launch witnessed various interactive activities introducing the campaign. The musical performance by children from Diksha Dreams set the right tone for the campaign.
The event got an overwhelming response from the university and is a step towards ensuring a lasting change in the life of every girl child.

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